Green Table Foods

Green Table Foods is a hugely successful family-owned business that manufactures fermented side dishes, condiments and sauces in Guelph, Ontario. My connection to this company stems from my university days and the friends, connections and now colleagues I met there.

Expanding Canada-wide!

The main drive to redesign this website in 2020 was the new “Where to Buy” retail store locator. The company had undergone a massive expansion in recent years and were distributing their products to retail stores all across Canada. Potential customers were asking for their products by name and coming to the website hoping to find out where they could buy them. The website needed a tool that visitors could key their addresses or postal codes into and find local sellers. Now, the site provides addresses and directions to hundreds of stores where their products are sold. And the database is easy to maintain using WordPress!

Modern design & expanded SEO

The old website used awesome product illustrations, but retailers were wanting to see what the actual jars and ingredients looked like. New photography was the answer and the results are amazing. Add in a modern GUI design, revised copy and a new, nationally-focused SEO strategy and we’ve got another winner.